DBX Construction contacted us after a bad experience with a previous marketing agency that took their money without delivering a website. With a tight deadline to meet, we provided an urgent website creation and build service, combined with local search optimisation and paid advertising campaigns.
Our quick action and complete digital approach helped DBX build a professional web presence and gain affordable customers in the competitive construction and equipment rental industries.
Our fast website launch and digital marketing strategy produced quick online visibility and affordable customer acquisition for DBX Construction. The complete approach positioned DBX as a strong competitor in their local areas in a short timeframe.
DBX Construction had a good opportunity to become a trusted local business in construction and equipment rental. With a professional website, they could reach customers across Wiltshire, Oxfordshire, Bristol, and Bath. Using local search and paid advertising, DBX could beat competitors, recover from the previous agency failure, and become the top choice for affordable equipment rental services.
DBX Construction had to launch a new website in just 48 hours due to an urgent deadline. This was after a previous agency took their money but didn’t deliver anything.
They needed fast online visibility in the competitive construction and equipment rental sectors across Wiltshire, Oxfordshire, Bristol, and Bath. Getting affordable customer leads for their equipment rental business was critical to recover from the financial loss and compete against established companies.
We used a three-part strategy: urgent website design and build to meet the deadline, local search optimisation to build natural traffic, and focused paid ads to generate affordable customers for equipment rental services.
Targeted and simplified branding for ease of brand recongition
Delivered a high-performance, responsive website within 48 hours
Targeted local and regional SEO for construction and plant hire services
Optimised PPC campaigns for plant hire lead generation
We prioritised delivering DBX Construction’s website urgently, completing design and development in just 48 hours. The website was built for fast performance and works perfectly on all devices.
Despite the tight deadline and budget limits, we delivered a fully working website that met DBX’s needs. The client was very happy with the results given the challenging circumstances and deadline, allowing DBX to establish a professional online presence and meet their urgent deadline.
We created a focused search strategy to increase DBX’s visibility across Wiltshire, Oxfordshire, Bristol, Bath, and surrounding areas.
Keyword research focused on realistic search terms for construction, property development, and equipment rental services, with local content targeting towns like Swindon. This approach delivered fast rankings and serious customer interest without relying on paid ads.
Within the first three months, DBX achieved 30+ top page keyword rankings, building strong local search visibility.
We created focused paid advertising campaigns specifically for DBX’s equipment rental services. The campaigns aimed to generate affordable customer leads across their service areas in Wiltshire, Oxfordshire, Bristol, and Bath.
Over the first year, we generated 300+ customer conversions. Through continuous optimisation, we progressively reduced customer acquisition costs, achieving an average of £8.88 in recent months, well below the actual value of equipment rental services.
Generated in Over the first year
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Contact Oxford Marketing Company with any enquiries – Our team is on hand to assist and will respond promptly.
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